“Why Wizkid, Davido, Burna Boy Are Still Relevant” – Tiwa Savage

December 2nd, 2024



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‘Lots Of Musicians Not Connecting With Fans’ — Tiwa Savage Reveals

“Why Wizkid, Davido, Burna Boy Are Still Relevant” – Tiwa Savage

Afrobeats Queen Tiwa Savage has emphasized the significance of artists forging strong connections with their fans. In a recent episode of the ‘Shopping The Sneakers’ podcast, she discussed how these relationships enable fans to engage with not just an artist’s music but also their lifestyle and overall brand.

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Tiwa Savage highlighted that her fellow Afrobeats stars, including Wizkid, Davido, and Burna Boy, have remained relevant by prioritizing their relationships with fans. This focus on connection allows artists to create a loyal following and deepen the audience’s investment in their work and personal journeys.

 

In her words:

“It’s not just about the music; it’s your fanbase and your brand. You’ve to think of your fashion. You’ve to be relatable. A lot of times, artists are just putting out music; they are not really connecting with the fans.

“I think it’s really important to connect with the fans. If you look at Wizkid, Davido and Burna Boy, they have established relationships with their fanbases. They love their lifestyles. Whether they are dropping a song or not, they are in the conversation. So it’s really important to build a fanbase. You are only good as strong as your team.”



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Gaius Otutu is the owner of GistsNaija, which was launched in 2012.

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